燃油车未落幕！三款B级燃油车跻身销量前十，硬核实力诠释持久生命力
在新能源汽车浪潮席卷全球的当下，“燃油车即将落幕”“新能源全面替代燃油车”的声音不绝于耳。无论是政策层面的引导、车企的战略转型，还是市场层面的舆论导向，似乎都在向外界传递一个信号：燃油车的时代正在走向终结，新能源汽车将成为未来汽车市场的绝对主流。然而，当最新一期国内汽车销量排行榜正式公布时，一个令人意外却又在情理之中的现象，狠狠打脸了“燃油落幕论”——三款B级燃油车强势跻身销量前十，凭借稳定的市场表现、扎实的产品实力，在新能源车型的围追堵截中杀出重围，用实打实的销量证明了燃油车的持久生命力，也引发了整个行业的深度思考：在新能源渗透率持续攀升的今天，这三款B级燃油车为何依然这么能打？它们的逆势突围，背后藏着哪些市场逻辑、产品密码和消费需求的变迁？
at a time when the new energy vehicle wave is sweeping the world, voices such as "fuel-powered cars are coming to an end" and "new energy will fully replace fuel-powered cars" are endless, whether it is policy guidance, automakers' strategic transformation, or market-oriented public opinion, it seems to convey a signal to the outside world: the era of fuel-powered cars is coming to an end, and new energy vehicles will become the absolute mainstream of the future automotive market, however, when the latest domestic auto sales ranking was officially released, an unexpected but reasonable phenomenon severely refuted the "fuel curtain call theory" - three b-class fuel-powered cars successfully entered the top ten in sales, with their stable market performance and solid product strength, they broke through the encirclement and interception of new energy models, proving the enduring vitality of fuel-powered cars with solid sales volume, it also triggered in-depth thinking of the entire industry: today, with the continuous rise of new energy penetration rate, why are these three b-class fuel-powered cars still so competitive? what market logic, product codes and changes in consumer demand are hidden behind their counter-trend breakthrough?
展开剩余95%要解答这个问题，我们不能简单地将其归结为“消费者的怀旧情结”，也不能忽视新能源汽车目前仍存在的短板，更要深入剖析这三款B级燃油车自身的核心竞争力、市场定位的精准度，以及整个B级车市场的消费需求特征。首先，我们需要明确一个核心前提：B级车市场，作为汽车市场的“黄金赛道”，历来是各大车企的必争之地。这个细分市场的消费者，大多是职场精英、家庭用户，他们的购车需求不再局限于“代步工具”，更看重车辆的舒适性、可靠性、性价比，以及品牌影响力和使用便利性。与A级车追求经济性、C级车追求豪华感不同，B级车需要在“实用”与“品质”之间找到完美平衡，而这恰恰是燃油车长期积累的优势所在，也是新能源汽车短期内难以完全替代的核心领域。
to answer this question, we cannot simply attribute it to "consumers' nostalgia", nor can we ignore the current shortcomings of new energy vehicles, we must also in-depth analyze the core competitiveness of these three b-class fuel-powered cars, the accuracy of their market positioning, and the consumer demand characteristics of the entire b-class car market, first of all, we need to clarify a core premise: the b-class car market, as the "golden track" of the automotive market, has always been a must-compete place for major automakers, consumers in this segment are mostly workplace elites and family users, their car purchase needs are no longer limited to "transportation tools", but also value the comfort, reliability, cost performance of the vehicle, as well as brand influence and convenience of use, different from a-class cars that pursue economy and c-class cars that pursue luxury, b-class cars need to find a perfect balance between "practicality" and "quality", which is precisely the long-accumulated advantage of fuel-powered cars, and also the core area that new energy vehicles cannot fully replace in the short term,
在最新公布的月度销量排行榜中，丰田凯美瑞、本田雅阁、大众帕萨特这三款经典B级燃油车，分别以优异的销量成绩跻身前十，其中丰田凯美瑞更是稳居前五，成为B级燃油车的“销量标杆”。这三款车型，都是车市中的“常青树”，历经多代迭代，积累了庞大的用户基础和良好的市场口碑，它们的逆势突围，不是偶然，而是产品实力、市场策略、消费需求三者同频共振的必然结果。接下来，我们将从市场环境、产品竞争力、消费需求、品牌积淀、使用成本等多个维度，全方位、深层次地解析这三款B级燃油车“能打”的核心原因，同时对比新能源B级车的短板，还原B级燃油车依然强势的底层逻辑，为行业、车企和消费者提供一份全面、客观的参考。
in the latest monthly sales ranking, three classic b-class fuel-powered cars, toyota camry, honda accord, and volkswagen passat, respectively entered the top ten with excellent sales performance, among which toyota camry even ranked in the top five, becoming the "sales benchmark" of b-class fuel-powered cars, these three models are all "evergreen trees" in the auto market, after many generations of iteration, they have accumulated a huge user base and a good market reputation, their counter-trend breakthrough is not accidental, but the inevitable result of the resonance of product strength, market strategy and consumer demand, next, we will comprehensively and in-depth analyze the core reasons why these three b-class fuel-powered cars are "competitive" from multiple dimensions such as market environment, product competitiveness, consumer demand, brand accumulation, and use cost, at the same time, we will compare the shortcomings of new energy b-class cars, restore the underlying logic of the still strong b-class fuel-powered cars, and provide a comprehensive and objective reference for the industry, automakers and consumers,
首先，我们先来梳理当前国内汽车市场的整体环境，看清燃油车与新能源汽车的竞争格局，这是理解三款B级燃油车逆势突围的重要背景。近年来，我国新能源汽车产业发展迅猛，政策扶持力度不断加大，充电基础设施不断完善，消费者对新能源汽车的接受度也在持续提升。根据中国汽车工业协会的数据显示，2025年国内新能源汽车渗透率已经突破40%，新能源汽车销量连续多年位居全球第一，新能源车型在A级车、紧凑型SUV等细分市场已经占据了明显的优势，甚至在部分细分市场中，新能源车型的销量已经超过了燃油车型。
first of all, let's sort out the overall environment of the current domestic automotive market and clarify the competitive pattern between fuel-powered cars and new energy vehicles, which is an important background for understanding the counter-trend breakthrough of the three b-class fuel-powered cars, in recent years, china's new energy vehicle industry has developed rapidly, with increasing policy support, continuous improvement of charging infrastructure, and continuous improvement of consumers' acceptance of new energy vehicles, according to data from the china association of automobile manufacturers, the penetration rate of new energy vehicles in china has exceeded 40% in 2025, and the sales volume of new energy vehicles has ranked first in the world for many consecutive years, new energy models have occupied obvious advantages in segmented markets such as a-class cars and compact suvs, and even in some segmented markets, the sales volume of new energy models has exceeded that of fuel-powered models,
然而，尽管新能源汽车发展势头迅猛，但在B级车市场，燃油车依然占据着主导地位，这与B级车市场的消费群体特征密切相关。B级车的消费者，大多是30-45岁的职场人士，他们拥有稳定的收入来源，购车预算集中在18-30万元，购车用途主要是家用兼顾商务，对车辆的可靠性、舒适性、续航能力（无里程焦虑）、维修保养便利性有着极高的要求。而新能源汽车目前在这些方面，依然存在明显的短板：一是续航焦虑问题，虽然目前主流新能源B级车的续航里程已经达到500-700公里，但在冬季低温环境下，续航里程会出现明显衰减，而且长途出行时，充电难、充电慢的问题依然没有得到彻底解决；二是可靠性问题，新能源汽车的三电系统（电池、电机、电控）技术迭代速度快，但长期使用的稳定性、耐久性还有待时间检验，而燃油车的发动机、变速箱技术已经非常成熟，经过了数十年的市场验证，可靠性有口皆碑；三是维修保养成本，虽然新能源汽车的日常保养成本相对较低，但一旦三电系统出现故障，维修成本极高，而且维修网点相对较少，不如燃油车的维修网络普及；四是保值率问题，新能源汽车的保值率普遍低于同级别燃油车，尤其是使用3年以上的新能源车型，保值率大幅下降，这也让很多消费者望而却步。
however, despite the rapid development of new energy vehicles, fuel-powered cars still dominate the b-class car market, which is closely related to the characteristics of consumer groups in the b-class car market, consumers of b-class cars are mostly professionals aged 30-45, they have a stable source of income, with a car purchase budget concentrated between 180,000 and 300,000 yuan, the main purpose of buying a car is for family use and business, they have extremely high requirements for the reliability, comfort, cruising range (no range anxiety), and convenience of maintenance of the vehicle, at present, new energy vehicles still have obvious shortcomings in these aspects: first, the problem of range anxiety, although the cruising range of mainstream new energy b-class cars has reached 500-700 kilometers, the cruising range will decrease significantly in low-temperature environments in winter, and the problem of difficult and slow charging still has not been completely solved during long-distance travel; second, the reliability problem, the technology of the three electric systems (battery, motor, electronic control) of new energy vehicles is updating rapidly, but the stability and durability of long-term use still need time to test, the engine and gearbox technology of fuel-powered cars is very mature, which has been verified by the market for decades, and the reliability is well-known; third, the maintenance cost, although the daily maintenance cost of new energy vehicles is relatively low, once the three electric systems fail, the maintenance cost is extremely high, and the maintenance outlets are relatively few, not as popular as the maintenance network of fuel-powered cars; fourth, the problem of residual value, the residual value of new energy vehicles is generally lower than that of fuel-powered cars of the same level, especially new energy models used for more than 3 years, the residual value drops sharply, which also makes many consumers hesitate,
正是这些短板的存在，让很多B级车消费者依然选择燃油车，尤其是那些经常长途出行、注重车辆可靠性和使用便利性的消费者，燃油车依然是他们的首选。而丰田凯美瑞、本田雅阁、大众帕萨特这三款车型，恰恰精准抓住了这部分消费者的需求，凭借自身成熟的技术、稳定的性能、完善的服务网络，在新能源车型的冲击下，依然保持着强劲的市场竞争力。接下来，我们将分别解析这三款车型的核心竞争力，看看它们各自凭借哪些优势，赢得了消费者的青睐，跻身销量前十。
it is precisely the existence of these shortcomings that make many b-class car consumers still choose fuel-powered cars, especially those consumers who often travel long distances and pay attention to vehicle reliability and convenience of use, fuel-powered cars are still their first choice, the three models, toyota camry, honda accord, and volkswagen passat, have precisely seized the needs of this part of consumers, with their mature technology, stable performance, and perfect service network, they still maintain strong market competitiveness under the impact of new energy models, next, we will respectively analyze the core competitiveness of these three models, and see what advantages each of them relies on to win the favor of consumers and enter the top ten in sales,
第一款：丰田凯美瑞——均衡为王，可靠性铸就常青传奇
the first model: toyota camry - balance is king, reliability creates an evergreen legend
丰田凯美瑞，作为B级车市场的“常青树”，自1982年诞生以来，历经十代迭代，全球累计销量超过2000万辆，在中国市场也积累了数百万的用户基础，凭借“皮实耐用、省油省心、舒适性好”的口碑，长期占据B级燃油车销量前列，在最新的销量排行榜中，更是稳居前五，成为三款燃油车中表现最亮眼的车型。凯美瑞的“能打”，核心在于其极致的均衡性，没有明显的短板，无论是家用还是商务，都能满足消费者的需求，而这种均衡性，恰恰是B级车消费者最看重的特质。
toyota camry, as an "evergreen tree" in the b-class car market, has gone through ten generations of iteration since its birth in 1982, with a cumulative global sales volume of more than 20 million units, and has accumulated a user base of millions in the chinese market, with the reputation of "durable, fuel-efficient, worry-free and comfortable", it has long been among the top sales of b-class fuel-powered cars, in the latest sales ranking, it even ranks in the top five, becoming the most outstanding model among the three fuel-powered cars, the "competitiveness" of camry lies in its extreme balance, with no obvious shortcomings, whether it is for family use or business, it can meet the needs of consumers, and this balance is precisely the most valued trait of b-class car consumers,
从产品设计来看，凯美瑞采用了丰田最新的家族式设计语言，外观大气稳重又不失时尚感，前脸的大尺寸进气格栅搭配犀利的LED大灯，营造出一种高端、大气的视觉效果，车身线条流畅自然，尾部设计简洁大方，整体造型符合中国消费者的审美需求，无论是年轻人还是中年消费者，都能接受这种设计风格。内饰方面，凯美瑞注重舒适性和实用性，中控台布局合理，采用了大量的软性材质包裹，质感十足，座椅采用人体工程学设计，支撑性和包裹性都非常出色，长时间乘坐也不会感到疲劳，非常适合家用和长途出行。此外，凯美瑞的车内空间也十分宽敞，轴距达到2825mm，后排腿部空间充足，能够轻松容纳三名成年人，后备箱容积也达到了593L，能够满足家庭日常出行和长途旅行的储物需求。
in terms of product design, the camry adopts toyota's latest family-style design language, the appearance is elegant and stable yet fashionable, the large-size air intake grille on the front face is matched with sharp led headlights, creating a high-end and atmospheric visual effect, the body lines are smooth and natural, the rear design is simple and elegant, and the overall shape meets the aesthetic needs of chinese consumers, both young people and middle-aged consumers can accept this design style, in terms of interior, the camry focuses on comfort and practicality, the center console is reasonably laid out, wrapped with a lot of soft materials, with a full sense of texture, the seats are designed with ergonomics, with excellent support and wrapping, you will not feel tired even after long-term riding, which is very suitable for family use and long-distance travel, in addition, the interior space of the camry is also very spacious, with a wheelbase of 2825mm, sufficient legroom in the rear row, which can easily accommodate three adults, and the trunk volume has also reached 593L, which can meet the storage needs of family daily travel and long-distance travel,
在动力方面，凯美瑞提供了多种动力版本可供选择，包括2,0L自然吸气发动机、2,5L自然吸气发动机以及2,5L混合动力版本，其中2,0L和2,5L燃油版本是销量的主力。2,0L自然吸气发动机最大马力178Ps，最大扭矩210N·m，匹配CVT无级变速箱，动力输出平稳流畅，换挡无顿挫感，非常适合日常城市通勤；2,5L自然吸气发动机最大马力209Ps，最大扭矩250N·m，匹配8AT手自一体变速箱，动力储备充足，加速平稳有力，无论是城市行驶还是高速超车，都能轻松应对。值得一提的是，凯美瑞的燃油经济性表现十分出色，2,0L版本的百公里综合油耗仅为6,0L左右，2,5L版本的百公里综合油耗也仅为6,5L左右，在同级别燃油车中处于领先水平，能够有效降低消费者的日常使用成本。
in terms of power, the camry offers a variety of power versions to choose from, including 2,0L naturally aspirated engine, 2,5L naturally aspirated engine and 2,5L hybrid version, among which the 2,0L and 2,5L fuel versions are the main sales force, the 2,0L naturally aspirated engine has a maximum horsepower of 178Ps and a maximum torque of 210N·m, matched with a cvt continuously variable transmission, the power output is smooth and fluent, with no shift frustration, which is very suitable for daily urban commuting; the 2,5L naturally aspirated engine has a maximum horsepower of 209Ps and a maximum torque of 250N·m, matched with an 8at automatic manual transmission, the power reserve is sufficient, and the acceleration is smooth and powerful, which can easily cope with both urban driving and high-speed overtaking, it is worth mentioning that the camry's fuel economy performance is very excellent, the 2,0L version's comprehensive fuel consumption per 100 kilometers is only about 6,0L, and the 2,5L version's comprehensive fuel consumption per 100 kilometers is only about 6,5L, which is in the leading level among fuel-powered cars of the same level, and can effectively reduce the daily use cost of consumers,
可靠性方面，凯美瑞更是表现突出，丰田的发动机和变速箱技术已经非常成熟，经过了数十年的市场验证，故障率极低。根据第三方机构的可靠性调查数据显示，凯美瑞的年均故障率仅为0,8%，远低于同级别其他车型，很多用户反映，凯美瑞开个五六年，除了常规的保养，几乎不会出现任何故障，“开不坏的凯美瑞”这句话也在消费者中广为流传。此外，凯美瑞的维修保养成本也相对较低，常规保养一次的费用仅为500元左右，而且维修网点遍布全国，无论是一线城市还是三四线城市，都能轻松找到丰田的4S店，维修保养非常便利，这也让很多消费者省心又省力。
in terms of reliability, the camry performs particularly well, toyota's engine and gearbox technology is very mature, which has been verified by the market for decades, with a very low failure rate, according to reliability survey data from third-party institutions, the annual failure rate of the camry is only 0,8%, which is much lower than other models of the same level, many users report that after driving the camry for five or six years, there will be almost no failures except for regular maintenance, the sentence "the camry that can't be driven bad" is also widely spread among consumers, in addition, the maintenance cost of the camry is relatively low, the cost of a regular maintenance is only about 500 yuan, and the maintenance outlets are all over the country, whether it is first-tier cities or third and fourth-tier cities, you can easily find toyota 4s stores, which is very convenient for maintenance, making many consumers worry-free and labor-saving,
在配置方面，凯美瑞也十分注重实用性和安全性，全系标配了VSC车身稳定控制系统、TRC牵引力控制系统、ABS防抱死制动系统、EBD电子制动力分配系统等安全配置，能够有效保障车辆行驶的安全性；中高配车型还配备了自适应巡航、车道偏离预警、前方碰撞预警、自动紧急制动等智能安全配置，进一步提升了车辆的安全性。此外，凯美瑞还配备了一键启动、无钥匙进入、自动空调、倒车影像、中控大屏等舒适性配置，能够满足消费者的日常使用需求，性价比非常高。
in terms of configuration, the camry also pays great attention to practicality and safety, it is equipped with vsc vehicle stability control system, trc traction control system, abs anti-lock braking system, ebd electronic brake force distribution system and other safety configurations as standard, which can effectively ensure the safety of vehicle driving; the mid-to-high configuration models are also equipped with adaptive cruise, lane departure warning, forward collision warning, automatic emergency braking and other intelligent safety configurations, which further improve the safety of the vehicle, in addition, the camry is also equipped with one-button start, keyless entry, automatic air conditioning, reverse image, central control large screen and other comfort configurations, which can meet the daily use needs of consumers, with very high cost performance,
除了产品本身的优势，凯美瑞的市场策略也十分精准。丰田始终坚持“以用户为中心”的理念，根据中国消费者的需求，不断对凯美瑞进行升级迭代，优化产品配置和性能，让车型更符合中国消费者的使用习惯。同时，丰田的经销商网络非常完善，服务质量也相对较高，能够为消费者提供全方位的服务，从购车咨询、试驾体验，到售后保养、维修服务，都能让消费者感受到专业、贴心的服务，这也进一步提升了消费者的满意度和忠诚度。此外，凯美瑞的定价也十分合理，官方指导价为17,98-26,98万元，终端还有一定的优惠幅度，实际成交价集中在17-25万元，正好契合了B级车消费者的购车预算，性价比优势十分明显。
in addition to the advantages of the product itself, the camry's market strategy is also very accurate, toyota has always adhered to the concept of "user-centered", and constantly upgraded and iterated the camry according to the needs of chinese consumers, optimizing product configuration and performance, making the model more in line with the usage habits of chinese consumers, at the same time, toyota's dealer network is very perfect, and the service quality is relatively high, which can provide consumers with all-round services, from car purchase consultation, test drive experience, to after-sales maintenance and repair services, consumers can feel professional and intimate services, which further improves consumer satisfaction and loyalty, in addition, the pricing of the camry is also very reasonable, the official guide price is 179,800-269,800 yuan, and there is a certain discount at the terminal, the actual transaction price is concentrated between 170,000 and 250,000 yuan, which exactly fits the car purchase budget of b-class car consumers, and the cost performance advantage is very obvious,
更重要的是，凯美瑞在保值率方面也表现突出，根据中国汽车流通协会的数据显示，凯美瑞的三年保值率达到75%以上，五年保值率达到65%以上，远高于同级别燃油车的平均水平，甚至超过了部分新能源B级车。对于很多消费者来说，保值率是购车时的重要参考因素，毕竟一辆车使用几年后，难免会有换车的需求，高保值率意味着车辆的贬值速度慢，能够减少消费者的经济损失，这也是凯美瑞能够吸引大量消费者的重要原因之一。
more importantly, the camry also performs well in terms of residual value, according to data from the china automobile circulation association, the three-year residual value rate of the camry reaches more than 75%, and the five-year residual value rate reaches more than 65%, which is much higher than the average level of fuel-powered cars of the same level, and even exceeds that of some new energy b-class cars, for many consumers, the residual value rate is an important reference factor when buying a car, after all, after using a car for a few years, there will inevitably be a need to change cars, a high residual value rate means that the depreciation rate of the car is slow, which can reduce the economic loss of consumers, which is also one of the important reasons why the camry can attract a large number of consumers,
在新能源汽车的冲击下，凯美瑞也没有固步自封，而是积极拥抱变化，推出了混合动力版本，兼顾燃油经济性和环保性，满足了部分消费者对新能源车型的需求，同时也保留了燃油版本的优势，形成了“燃油+混动”的双重布局，进一步扩大了市场覆盖面。混合动力版本的凯美瑞，百公里综合油耗仅为4,1L左右，比燃油版本更加省油，而且动力输出更加平顺，乘坐舒适性更高，同时还能享受新能源车型的政策优惠（部分地区可享受绿牌、不限行等政策），成为很多消费者的新选择。
under the impact of new energy vehicles, the camry has not stood still, but actively embraced changes, launched a hybrid version, which balances fuel economy and environmental protection, meets the needs of some consumers for new energy models, and at the same time retains the advantages of the fuel version, forming a dual layout of "fuel + hybrid", further expanding the market coverage, the hybrid version of the camry has a comprehensive fuel consumption of only about 4,1L per 100 kilometers, which is more fuel-efficient than the fuel version, and the power output is more smooth, the riding comfort is higher, and it can also enjoy policy preferences for new energy models (some regions can enjoy green license plates, no restriction on travel, etc,), becoming a new choice for many consumers,
总结来看，凯美瑞的“能打”，核心在于其极致的均衡性、出色的可靠性、合理的定价和完善的服务网络，它没有明显的短板，能够全方位满足B级车消费者的需求，无论是家用还是商务，无论是日常通勤还是长途出行，都能轻松应对。正是这些优势的积累，让凯美瑞在新能源车型的围追堵截中，依然保持着强劲的市场竞争力，成为B级燃油车的“销量标杆”。
in summary, the "competitiveness" of the camry lies in its extreme balance, excellent reliability, reasonable pricing and perfect service network, it has no obvious shortcomings and can fully meet the needs of b-class car consumers, whether it is for family use or business, whether it is daily commuting or long-distance travel, it can easily cope with it, it is the accumulation of these advantages that allows the camry to maintain strong market competitiveness under the encirclement and interception of new energy models, becoming the "sales benchmark" of b-class fuel-powered cars,
第二款：本田雅阁——运动与实用兼顾，技术赋能市场竞争力
the second model: honda accord - balancing sportiness and practicality, technology empowers market competitiveness
本田雅阁，作为与丰田凯美瑞齐名的B级燃油车“常青树”，自1976年诞生以来，历经十一代迭代，全球累计销量超过1800万辆，在中国市场也拥有庞大的用户基础和良好的市场口碑。在最新的销量排行榜中，雅阁紧随凯美瑞之后，跻身前十，凭借“运动时尚、动力强劲、省油耐用”的特点，赢得了大量年轻消费者和家庭用户的青睐。与凯美瑞的“均衡为王”不同，雅阁更加注重运动感和驾驶体验，同时兼顾实用性，这种“运动+实用”的定位，精准抓住了当下B级车市场的消费趋势，成为其逆势突围的核心优势。
honda accord, as an "evergreen tree" of b-class fuel-powered cars齐名 with toyota camry, has gone through eleven generations of iteration since its birth in 1976, with a cumulative global sales volume of more than 18 million units, and also has a huge user base and a good market reputation in the chinese market, in the latest sales ranking, the accord follows closely behind the camry and enters the top ten, with the characteristics of "sporty and fashionable, strong power, fuel-efficient and durable", it has won the favor of a large number of young consumers and family users, different from the camry's "balance is king", the accord pays more attention to sportiness and driving experience, while taking into account practicality, this positioning of "sport + practicality" has precisely seized the current consumption trend of the b-class car market, becoming the core advantage of its counter-trend breakthrough,
从产品设计来看，雅阁采用了本田最新的家族式设计语言，外观运动时尚，线条犀利流畅，前脸的大尺寸进气格栅搭配溜背式车身，营造出一种动感十足的视觉效果，非常符合年轻消费者的审美需求。与上一代车型相比，新一代雅阁的车身线条更加硬朗，前脸的LED大灯更加犀利，尾部的贯穿式尾灯设计，进一步提升了车辆的辨识度和时尚感。内饰方面，雅阁的设计简洁大方，中控台采用对称式布局，配备了悬浮式中控大屏，科技感十足，同时采用了大量的软性材质包裹，质感出众，座椅的支撑性和包裹性也非常出色，兼顾了运动感和舒适性，既能满足年轻人对驾驶体验的追求，也能满足家庭用户对舒适性的需求。
in terms of product design, the accord adopts honda's latest family-style design language, the appearance is sporty and fashionable, with sharp and smooth lines, the large-size air intake grille on the front face is matched with a溜背式 body, creating a dynamic visual effect, which is very in line with the aesthetic needs of young consumers, compared with the previous generation model, the body lines of the new generation accord are more rigid, the led headlights on the front face are sharper, and the through-type taillight design at the rear further improves the recognition and fashion sense of the vehicle, in terms of interior, the design of the accord is simple and elegant, the center console adopts a symmetrical layout, equipped with a floating central control large screen, which is full of a sense of technology, at the same time, it is wrapped with a lot of soft materials, with excellent texture, the support and wrapping of the seats are also very outstanding, balancing sportiness and comfort, which can not only meet the young people's pursuit of driving experience, but also meet the family users' demand for comfort,
车身尺寸方面，雅阁的轴距达到2830mm，比凯美瑞略长，后排腿部空间更加宽敞，能够为乘客提供更加舒适的乘坐体验，后备箱容积也达到了573L，虽然比凯美瑞略小，但也能满足家庭日常出行和长途旅行的储物需求。此外，雅阁的车内储物空间也十分丰富，门板储物槽、中控台储物格、扶手箱等储物空间设计合理，能够方便消费者存放各种物品，实用性很强。
in terms of body size, the wheelbase of the accord reaches 2830mm, which is slightly longer than the camry, and the legroom in the rear row is more spacious, which can provide passengers with a more comfortable riding experience, the trunk volume also reaches 573L, which is slightly smaller than the camry, but it can also meet the storage needs of family daily travel and long-distance travel, in addition, the interior storage space of the accord is also very rich, the door storage slots, center console storage compartments, armrest boxes and other storage spaces are reasonably designed, which can facilitate consumers to store various items, with strong practicality,
动力方面，雅阁同样提供了多种动力版本可供选择，包括1,5T涡轮增压发动机和2,0L混合动力版本，其中1,5T涡轮增压发动机是销量的主力。1,5T涡轮增压发动机分为高低功率两个版本，低功率版本最大马力177Ps，最大扭矩230N·m，匹配CVT无级变速箱；高功率版本最大马力194Ps，最大扭矩260N·m，匹配CVT无级变速箱。这款1,5T涡轮增压发动机是本田的“明星产品”，采用了地球梦科技，动力输出强劲，加速迅猛，百公里加速时间仅为7,6秒左右，在同级别燃油车中处于领先水平，能够满足年轻人对动力的追求。同时，这款发动机的燃油经济性也十分出色，低功率版本的百公里综合油耗仅为5,8L左右，高功率版本的百公里综合油耗也仅为6,2L左右，兼顾了动力和燃油经济性。
in terms of power, the accord also offers a variety of power versions to choose from, including 1,5T turbocharged engine and 2,0L hybrid version, among which the 1,5T turbocharged engine is the main sales force, the 1,5T turbocharged engine is divided into two versions: high and low power, the low-power version has a maximum horsepower of 177Ps and a maximum torque of 230N·m, matched with a cvt continuously variable transmission; the high-power version has a maximum horsepower of 194Ps and a maximum torque of 260N·m, matched with a cvt continuously variable transmission, this 1,5T turbocharged engine is honda's "star product", adopting earth dreams technology, with strong power output and rapid acceleration, the 100-kilometer acceleration time is only about 7,6 seconds, which is in the leading level among fuel-powered cars of the same level, and can meet the young people's pursuit of power, at the same time, the fuel economy of this engine is also very excellent, the comprehensive fuel consumption per 100 kilometers of the low-power version is only about 5,8L, and the comprehensive fuel consumption per 100 kilometers of the high-power version is only about 6,2L, balancing power and fuel economy,
2,0L混合动力版本的雅阁，采用了本田的i-MMD混合动力系统，由2,0L自然吸气发动机和电机组成，最大综合马力215Ps，动力输出平顺流畅，百公里综合油耗仅为4,2L左右，比凯美瑞的混合动力版本更加省油，同时还能享受新能源车型的政策优惠，适合那些注重燃油经济性和环保性的消费者。值得一提的是，本田的i-MMD混合动力系统技术非常成熟，可靠性高，经过了市场的长期验证，能够为消费者提供稳定、高效的驾驶体验。
the 2,0L hybrid version of the accord adopts honda's i-mmd hybrid system, which is composed of a 2,0L naturally aspirated engine and an electric motor, with a maximum comprehensive horsepower of 215Ps, the power output is smooth and fluent, and the comprehensive fuel consumption per 100 kilometers is only about 4,2L, which is more fuel-efficient than the hybrid version of the camry, at the same time, it can also enjoy policy preferences for new energy models, which is suitable for consumers who pay attention to fuel economy and environmental protection, it is worth mentioning that honda's i-mmd hybrid system technology is very mature and reliable, which has been verified by the market for a long time, and can provide consumers with a stable and efficient driving experience,
驾驶体验方面，雅阁的表现十分出色，底盘调校偏向运动，悬挂支撑性好，转向精准，过弯时车身侧倾较小，能够给驾驶者带来强烈的操控信心，非常适合喜欢驾驶的消费者。同时，雅阁的隔音效果也得到了很大的提升，采用了大量的隔音材料，配备了主动降噪系统，能够有效隔绝外界的噪音，提升车内的静谧性，兼顾了运动感和舒适性，既能满足年轻人的驾驶需求，也能满足家庭用户的乘坐需求。
in terms of driving experience, the accord performs very well, the chassis tuning is biased towards sports, with good suspension support, precise steering, and small body roll when cornering, which can bring strong handling confidence to the driver, and is very suitable for consumers who like driving, at the same time, the sound insulation effect of the accord has also been greatly improved, it adopts a lot of sound insulation materials and is equipped with an active noise reduction system, which can effectively isolate external noise and improve the quietness inside the car, balancing sportiness and comfort, which can not only meet the driving needs of young people, but also meet the riding needs of family users,
可靠性方面，雅阁与凯美瑞一样，表现十分突出，本田的发动机和变速箱技术成熟，故障率极低。根据第三方机构的可靠性调查数据显示，雅阁的年均故障率仅为0,9%，与凯美瑞不相上下，很多用户反映，雅阁开个五六年，几乎不会出现任何故障，维修保养也十分便利。此外，雅阁的维修保养成本也相对较低，常规保养一次的费用仅为480元左右，比凯美瑞略低，而且本田的维修网点也遍布全国，能够为消费者提供便捷的维修保养服务。
in terms of reliability, the accord performs very well, just like the camry, honda's engine and gearbox technology is mature, with a very low failure rate, according to reliability survey data from third-party institutions, the annual failure rate of the accord is only 0,9%, which is comparable to the camry, many users report that after driving the accord for five or six years, there will be almost no failures, and maintenance is very convenient, in addition, the maintenance cost of the accord is also relatively low, the cost of a regular maintenance is only about 480 yuan, which is slightly lower than the camry, and honda's maintenance outlets are also all over the country, which can provide consumers with convenient maintenance services,
配置方面，雅阁同样注重实用性和安全性，全系标配了VSC车身稳定控制系统、TRC牵引力控制系统、ABS防抱死制动系统、EBD电子制动力分配系统、胎压监测等安全配置，能够有效保障车辆行驶的安全性；中高配车型还配备了自适应巡航、车道保持辅助、前方碰撞预警、自动紧急制动、360度全景影像等智能安全配置，进一步提升了车辆的安全性和便利性。此外，雅阁还配备了一键启动、无钥匙进入、自动空调、全景天窗、中控大屏、CarPlay/CarLife互联等舒适性配置，能够满足消费者的日常使用需求，性价比很高。
in terms of configuration, the accord also pays great attention to practicality and safety, it is equipped with vsc vehicle stability control system, trc traction control system, abs anti-lock braking system, ebd electronic brake force distribution system, tire pressure monitoring and other safety configurations as standard, which can effectively ensure the safety of vehicle driving; the mid-to-high configuration models are also equipped with adaptive cruise, lane keeping assist, forward collision warning, automatic emergency braking, 360-degree panoramic image and other intelligent safety configurations, which further improve the safety and convenience of the vehicle, in addition, the accord is also equipped with one-button start, keyless entry, automatic air conditioning, panoramic sunroof, central control large screen, carplay/carlife interconnection and other comfort configurations, which can meet the daily use needs of consumers, with very high cost performance,
市场策略方面，雅阁精准抓住了年轻消费者的需求，不断优化产品设计和配置，推出了多种年轻化的版本，满足不同年轻消费者的需求。同时，本田注重品牌宣传和用户体验，通过举办各种试驾活动、线上推广活动，提升品牌知名度和影响力，吸引年轻消费者的关注。此外，雅阁的定价也十分合理，官方指导价为16,98-25,98万元，终端还有一定的优惠幅度，实际成交价集中在16-24万元，比凯美瑞略低，性价比优势更加明显，能够吸引更多预算有限的消费者。
in terms of market strategy, the accord has precisely seized the needs of young consumers, continuously optimized product design and configuration, and launched a variety of younger versions to meet the needs of different young consumers, at the same time, honda pays attention to brand promotion and user experience, and improves brand awareness and influence by holding various test drive activities and online promotion activities, attracting the attention of young consumers, in addition, the pricing of the accord is also very reasonable, the official guide price is 169,800-259,800 yuan, and there is a certain discount at the terminal, the actual transaction price is concentrated between 160,000 and 240,000 yuan, which is slightly lower than the camry, and the cost performance advantage is more obvious, which can attract more consumers with limited budgets,
保值率方面，雅阁的表现也十分出色，三年保值率达到73%以上，五年保值率达到63%以上，虽然比凯美瑞略低，但依然远高于同级别燃油车的平均水平，能够有效减少消费者的经济损失，提升消费者的购车意愿。此外，雅阁的用户群体十分广泛，无论是年轻人还是中年消费者，无论是家用还是商务，都能找到适合自己的版本，这也进一步扩大了其市场覆盖面，提升了销量。
in terms of residual value, the accord also performs very well, the three-year residual value rate reaches more than 73%, and the five-year residual value rate reaches more than 63%, although it is slightly lower than the camry, it is still much higher than the average level of fuel-powered cars of the same level, which can effectively reduce the economic loss of consumers and improve their willingness to buy cars, in addition, the user group of the accord is very extensive, whether it is young people or middle-aged consumers, whether it is for family use or business, they can find a version suitable for themselves, which further expands its market coverage and increases sales,
在新能源汽车的冲击下，雅阁也积极进行产品升级，推出了混合动力版本，同时还在研发纯电动版本，逐步向新能源领域转型，但依然保留了燃油版本的优势，形成了“燃油+混动+纯电”的多元化布局，进一步提升了市场竞争力。与凯美瑞的混合动力版本相比，雅阁的混合动力版本更加注重动力和燃油经济性的平衡，能够满足不同消费者的需求，成为其销量增长的重要支撑。
under the impact of new energy vehicles, the accord has also actively upgraded its products, launched a hybrid version, and is also developing a pure electric version, gradually transforming to the new energy field, but still retains the advantages of the fuel version, forming a diversified layout of "fuel + hybrid + pure electric", further improving market competitiveness, compared with the hybrid version of the camry, the hybrid version of the accord pays more attention to the balance between power and fuel economy, which can meet the needs of different consumers and become an important support for its sales growth,
总结来看，雅阁的“能打”，核心在于其“运动+实用”的精准定位，出色的动力性能、时尚的外观设计、合理的定价和完善的服务网络，能够满足年轻消费者对驾驶体验的追求，同时也能满足家庭用户对舒适性和实用性的需求。正是这种精准的定位和全面的产品实力，让雅阁在新能源车型的冲击下，依然保持着强劲的市场竞争力，跻身B级车销量前十。
in summary, the "competitiveness" of the accord lies in its precise positioning of "sport + practicality", excellent power performance, fashionable appearance design, reasonable pricing and perfect service network, it can meet the young consumers' pursuit of driving experience, and also meet the family users' demand for comfort ;a.ehnba20.cngov@qq.com;b.ehnba20.cngov@qq.com;c.ehnba20.cngov@qq.com;d.ehnba20.cngov@qq.com;e.ehnba20.cngov@qq.com;f.ehnba20.cngov@qq.com;g.ehnba20.cngov@qq.com;h.ehnba20.cngov@qq.com;i.ehnba20.cngov@qq.com;j.ehnba20.cngov@qq.com;k.ehnba20.cngov@qq.com;l.ehnba20.cngov@qq.comand practicality, it is this precise positioning and comprehensive product strength that allows the accord to maintain strong market competitiveness under the impact of new energy models and enter the top ten in b-class car sales,
第三款：大众帕萨特——商务标杆，品质铸就市场信任
the third model: volkswagen passat - business benchmark, quality builds market trust
大众帕萨特，作为德系B级燃油车的代表车型，自1973年诞生以来，历经八代迭代，全球累计销量超过3000万辆，在中国市场更是有着深厚的品牌积淀和庞大的用户基础。在最新的销量排行榜中，帕萨特成功跻身前十，凭借“大气稳重、品质可靠、商务属性突出”的特点，成为很多商务人士和家庭用户的首选车型。与凯美瑞的均衡、雅阁的运动不同，帕萨特更加注重商务属性和品质感，这种精准的市场定位，让它在B级车市场中占据了一席之地，在新能源车型的冲击下，依然保持着稳定的销量表现。
volkswagen passat, as a representative model of german b-class fuel-powered cars, has gone through eight generations of iteration since its birth in 1973, with a cumulative global sales volume of more than 30 million units, and has a profound brand accumulation and a huge user base in the chinese market, in the latest sales ranking, the passat successfully entered the top ten, with the characteristics of "elegant and stable, reliable quality, and prominent business attributes", it has become the first choice for many business people and family users, different from the balance of the camry and the sportiness of the accord, the passat pays more attention to business attributes and quality, this precise market positioning allows it to occupy a place in the b-class car market and maintain a stable sales performance under the impact of new energy models,
从产品设计来看，帕萨特采用了大众最新的家族式设计语言，外观大气稳重，线条简洁流畅，前脸的大尺寸进气格栅搭配LED大灯，营造出一种高端、大气的商务氛围，非常符合商务人士的审美需求。车身线条硬朗，尾部设计简洁大方，整体造型低调奢华，既适合商务出行，也适合家庭使用。内饰方面，帕萨特的设计注重品质感和实用性，中控台布局合理，采用了大量的软性材质和金属装饰，质感十足，座椅采用真皮材质包裹，支撑性和舒适性都非常出色，长时间乘坐也不会感到疲劳，非常适合商务接待和长途出行。
in terms of product design, the passat adopts volkswagen's latest family-style design language, the appearance is elegant and stable, with simple and smooth lines, the large-size air intake grille on the front face is matched with led headlights, creating a high-end and atmospheric business atmosphere, which is very in line with the aesthetic needs of business people, the body lines are rigid, the rear design is simple and elegant, and the overall shape is low-key and luxurious, which is suitable for both business travel and family use, in terms of interior, the design of the passat focuses on quality and practicality, the center console is reasonably laid out, wrapped with a lot of soft materials and metal decorations, with a full sense of texture, the seats are wrapped with leather materials, with excellent support and comfort, you will not feel tired even after long-term riding, which is very suitable for business reception and long-distance travel,
车身尺寸方面，帕萨特的轴距达到2871mm，在三款车型中最长，后排腿部空间非常宽敞，能够为乘客提供更加舒适的乘坐体验，尤其是对于商务接待来说，宽敞的后排空间能够提升乘客的舒适度和体验感。后备箱容积达到了521L，虽然比凯美瑞和雅阁略小，但也能满足日常商务出行和家庭使用的储物需求，而且后备箱开口较大，存取物品非常便利。
in terms of body size, the wheelbase of the passat reaches 2871mm, which is the longest among the three models, the legroom in the rear row is very spacious, which can provide passengers with a more comfortable riding experience, especially for business reception, the spacious rear space can improve the comfort and experience of passengers, the trunk volume reaches 521L, which is slightly smaller than the camry and the accord, but it can also meet the storage needs of daily business travel and family use, and the trunk opening is large, making it very convenient to access items,
动力方面，帕萨特提供了多种动力版本可供选择，包括1,4T涡轮增压发动机、2,0T涡轮增压发动机（高低功率版本）以及插电式混合动力版本，其中2,0T涡轮增压发动机是销量的主力。2,0T低功率版本最大马力186Ps，最大扭矩320N·m，匹配7速湿式双离合变速箱；2,0T高功率版本最大马力220Ps，最大扭矩350N·m，匹配7速湿式双离合变速箱。大众的2,0T涡轮增压发动机技术成熟，动力输出强劲且平稳，加速迅猛，2,0T高功率版本的百公里加速时间仅为7,1秒左右，在同级别燃油车中处于领先水平，能够满足商务人士对动力的需求，同时也能应对日常城市通勤和长途出行。
in terms of power, the passat offers a variety of power versions to choose from, including 1,4T turbocharged engine, 2,0T turbocharged engine (high and low power versions) and plug-in hybrid version, among which the 2,0T turbocharged engine is the main sales force, the 2,0T low-power version has a maximum horsepower of 186Ps and a maximum torque of 320N·m, matched with a 7-speed wet dual-clutch transmission; the 2,0T high-power version has a maximum horsepower of 220Ps and a maximum torque of 350N·m, matched with a 7-speed wet dual-clutch transmission, volkswagen's 2,0T turbocharged engine has mature technology, strong and stable power output, and rapid acceleration, the 100-kilometer acceleration time of the 2,0T high-power version is only about 7,1 seconds, which is in the leading level among fuel-powered cars of the same level, and can meet the power needs of business people, and also can cope with daily urban commuting and long-distance travel,
1,4T涡轮增压发动机最大马力150Ps，最大扭矩250N·m，匹配7速干式双离合变速箱，动力输出足够日常城市通勤使用，燃油经济性表现也十分出色，百公里综合油耗仅为5,6L左右，适合预算有限、注重燃油经济性的消费者。插电式混合动力版本的帕萨特，综合续航里程达到700公里以上，纯电续航里程达到63公里，能够满足日常城市通勤的纯电行驶需求，同时也能享受新能源车型的政策优惠，适合那些注重环保、有充电条件的消费者。
the 1,4T turbocharged engine has a maximum horsepower of 150Ps and a maximum torque of 250N·m, matched with a 7-speed dry dual-clutch transmission, the power output is sufficient for daily urban commuting, and the fuel economy performance is also very excellent, the comprehensive fuel consumption per 100 kilometers is only about 5,6L, which is suitable for consumers with limited budgets and who pay attention to fuel economy, the plug-in hybrid version of the passat has a comprehensive cruising range of more than 700 kilometers and a pure electric cruising range of 63 kilometers, which can meet the pure electric driving needs of daily urban commuting, and can also enjoy policy preferences for new energy models, which is suitable for consumers who pay attention to environmental protection and have charging conditions,
驾驶体验方面，帕萨特的底盘调校偏向舒适，悬挂软硬适中，能够有效过滤路面的颠簸，提升乘坐舒适性，非常适合商务接待和长途出行。同时，帕萨特的转向精准，操控平稳，虽然车身尺寸较大，但驾驶起来并不笨重，能够给驾驶者带来良好的驾驶体验。此外，帕萨特的隔音效果也十分出色，采用了大量的隔音材料，配备了主动降噪系统，能够有效隔绝外界的噪音，提升车内的静谧性，为乘客提供一个舒适、安静的乘坐环境。
in terms of driving experience, the chassis tuning of the passat is biased towards comfort, and the suspension is moderately soft and hard, which can effectively filter road bumps and improve riding comfort, making it very suitable for business reception and long-distance travel, at the same time, the passat's steering is precise and the control is stable, although the body size is large, it is not cumbersome to drive, which can bring a good driving experience to the driver, in addition, the sound insulation effect of the passat is also very excellent, it adopts a lot of sound insulation materials and is equipped with an active noise reduction system, which can effectively isolate external noise and improve the quietness inside the car, providing passengers with a comfortable and quiet riding environment,
可靠性方面，帕萨特的表现同样出色，大众的发动机和变速箱技术经过了数十年的市场验证，故障率极低。根据第三方机构的可靠性调查数据显示，帕萨特的年均故障率仅为1,0%，虽然比凯美瑞和雅阁略高，但依然远低于同级别燃油车的平均水平，能够为消费者提供稳定、可靠的驾驶体验。此外，帕萨特的维修保养成本也相对较低，常规保养一次的费用仅为520元左右，而且大众的维修网点遍布全国，维修保养非常便利，能够为消费者提供全方位的售后保障。
发布于：广东省2024配资提示：文章来自网络，不代表本站观点。
